With Einstein GPT, customers can connect that data to OpenAI's advanced AI models or choose their external model and use natural-language prompts directly within their Salesforce CRM.Įinstein GPT can generate personalized emails for salespeople to send to customers, generate specific responses for customer service professionals, generate targeted content for marketers, and auto-generate code for developers. With Einstein GPT, Salesforce will transform customer experience with generative AI.Įinstein GPT will infuse Salesforce's proprietary AI models with generative AI technology from an ecosystem of partners and real-time data from the Salesforce Data Cloud. Salesforce, Inc (NYSE: CRM) launched Einstein GPT, a generative AI CRM technology that delivers AI-created content across every sales, service, marketing, commerce, and IT interaction at hyperscale.
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